How do you measure success?
There are no set markers within the blogging industry.
Of course there are many awards available, certain ones that are regarded as more important than others. Is winning one of the big awards the way to measure your blogging success? It’s certainly a form of success, being recognised among your peers and there are usually financial benefits to winning such awards too.
Finances are another indicator of success, but again not for all. Is earning a little extra pocket money each month, paying the bills, or even earning a full time wage the way you measure if you’re a successful blogger?
Success can’t be measured as a one size fits all, especially not in the blogging world.
In many walks of life success is measured by the two forms mentioned above, recognition or money.
For me personally there are several ways I measure my own success. Finance plays a part as I’m a full-time blogger and do earn part of my living via my blog. Recognition in terms of awards isn’t really something I’m focussed on. Don’t get me wrong if one fell on my lap I’d shout from the roof-tops, however I’m not chasing down a Top 10 position or an award for best this, that or the other.
The No.1 driving force for me is connecting with people. Messages, tweets, comments and any other form of acknowledgement from essentially a stranger, telling me they love what I’m doing, they think the same thoughts as I do and saying I have in some way motivated or helped them gives me a sense of achievement, a sense of success.
In many of my posts I set out with one goal, share my story/thought and have it resonate with another person. When I receive a message telling me I’ve inspired, motivated or influenced another person, I’ve then achieved my goal, I’ve succeeded.
Of course through sharing my stories and thoughts I hope to engage with other people and build a community. A community that I prefer to call friends rather than followers. A community rather than a following. As the community grows I feel more successful, it means that I’m reaching more friends to inspire, motivate and help.
Now I don’t hide away the fact that as the DadvWorld community grows this obviously benefits me financially. The bigger my community, the more bargaining power I have to work with brands. But, the more money I can accumulate month to month the better the content can be. The more successes I have, the more knowledge I gain on how to achieve that and I can pass this on to the section of my friends that want this information.
For me it’s win, win, win. I win, my friends win and anyone I work with wins. This is success to me.
As mentioned earlier, success is measured differently by different people. This is why I decided to not only share with you my version of success but I asked a load of my blogging friends how they measure their own successes too.
I was overwhelmed by the amount of responses and thought the best value I could give to anyone reading this, is by sharing all of them!
Here’s how my blogging friends measure their success…
Henry – henrysblog.co.uk
Success to me isn’t about any sort of reward, whether monetary or traffic (thank goodness!) – it’s about positive feedback and reactions. I like it when people say they’ve read one of my posts and that it helped them, or was somehow relevant to the situation they were going through. I don’t even mind it when they disagree (so long as they do it politely) – just knowing that people have an opinion is success to me. There’s nothing worse than taking the time to write something and finding out that nobody cares either way.
Lianne – anklebitersadventures.co.uk
I started my blog in February last year and am totally overwhelmed by the opportunities it’s given me and my family and that I’ve made a full time job out of it
Adam – storiesofadad.co.uk
To me it’s people commenting on your work, being touched or inspired. People coming up to you in real life, or online, sharing their thoughts. Success to me is people reading, and coming back to read more. No matter how many ‘hits’ you get, just one person affected positively is enough.
Laura – dearbearandbeany.com
When I receive a message from a reader telling me that their post has helped them in some way. Made them feel less alone and that what they are doing or feeling is normal.
Matthew – dadupnorth.com
Similar to above. Blogging will never be my job, so I’m not arsed about earning money from it. I was stopped in the street last week by a complete stranger, she had watched my proposal video with her husband and it got them talking about their engagement/proposal/dating. She said they had such a lovely evening reminiscing and she wanted to thank me…..that’ll do for me
Lauren – inspirecreateeducate.co.uk
Success for me isn’t just about finances. It’s about being able to put your message out there and know it will be heard. It’s about experiencing fresh opportunities. Of course being able to earn from a blog helps – but it’s not what makes a blogger truly successful.
Tim – brokenthoughts.co.uk
Success for me is getting a post out there. Sometimes I blog to get content out for the sake of it, other times it’s for me – somewhere to look back on that’s more personal than social media.
I love stats and the more views I get the more overwhelmed I am that people would click on a link to my blog (people definitely don’t stumble on to my blog), but fundamentally my blog is for me to reminisce with my family later in life.
Rachel – coffeecakekids.com
To me, success was when I was I was making enough money to call it a job. I earn as much now blogging (usually!) as I did as a teacher (when childcare costs are taken into account) so it is enabling me to be at home and working around the children. Whilst I never intended for it to be a job – I didn’t even know I could make money from it when I started 4 years ago – it has turned out that way.
Also to add to that – teaching made me so bloody miserable and the thought of having to go back to it was really affecting my mental health so being able to earn money whilst doing something I love was just AMAZING!
Kaden – Dadvibes.co.uk
I’m only on my second post into the world of blogging so I have a long way to go, but already I’m finding it very rewarding. I’ve been able to educate my readers with so few words, so I guess success to me would be my posts going even further and getting even more positive feedback!
Kacie – therarewelshbit.com
No matter how long I’ve been blogging for, nothing beats that giddy feeling I get when someone says they’ve heard of my blog!
Dave – thedadventurer.com
As the stay-at-home parent, my blogging success was always financially driven. Could I earn a bit of money to contribute to our bank account, review a product we couldn’t afford, or go on a day out we couldn’t justify? Obviously blogging is WAY more than that and this is only one of the many reasons why I blog, but I’d be lying if I didn’t equate income with success.
Natasha – mummyandmoose.co.uk
Success to me is about finding balance so that I am writing because I enjoy writing and not to meet deadlines.
Tom – theunlikelydad.com
Success to me is getting lovely messages from gay parents/adopters saying how helpful the blog has been for them on their journey. All the additional stuff (sponsored posts, party and event invites, freebies) is amazing, i love it. But honestly just writing and taking photos, with it being my passion, being received well is an amazing feeling. Just waiting on that book deal then i’m done…
Kate – kateonthinice.com
For me my first success was when I got my first comment from a woman and mum telling me she was relieved to hear someone has similar feelings to hers. That one comment still matters loads 10 yeas in and I have pretty much taken it has my driver ever since despite the foreign holidays, free gifts, free food and restaurant reviews that are lovely but in the end when one of you reads my eulogy (!) I want you to say that i made a difference to someone.
Success for me isn’t about the money or the numbers. I’m not motivated by rankings, stats or monetisation. So success for me is all about how my writing makes me feel. Do I feel my writing is good and getting better? And do people whose opinion I genuinely value think my writing is good? I can answer “yes” to both questions so that is success to me.
And even if that wasn’t the case, I’m still chronicling the little moments of being a parent that both the kids and I will always have as a reference to look back on. Having that ongoing record was a big part of why I started blogging, so I’m always succeeding on that front.
Rachel – thedaisypages.com
The best thing about blogging for me, has been connecting with other people who have the same interests as me, and learning from each other. I think it’s really changing my life for the better and making me a lot more positive about things
Nigel – diydaddyblog.com
Success, I’m not sure what it is if I’m honest, but for me it’s a combination of 3 things.
1. What I write is read by at least one person that’s then successful to me, I have been lucky enough to gain a lot of loyal readers, and that’s a good feeling.
2. If somebody takes the time to comment on a post, and reacted to something I have written. Good or bad, that’s successful to me.
3. I have Been lucky enough to work with some great brands so money has become a part of the success. I would be lying if I didn’t say that.
Finally the reason I started was for me and my children it’s hopefully a diary of their lives and mine for them to read one day.
Success is different for everybody but that’s mine.
Justine – Liljemandbabye.wordpress.com
Having only started blogging two month’s ago, having someone tell me that they look forward to my posts is a success to me. Simply knowing that someone enjoys them.
Carl – ablokeseyeview.co.uk
I think my blogging success is they after 3 years, I’m still doing it.
Before blogging, the only thing I used a laptop was for playing champ manager 😁.
Being able to be myself & being accepted – that’s the biggest success for me.
John – dadyougeek.co.uk
Success if finding out there are a great bunch of like minded Dad bloggers out there, a fantastic creative community and have made some great friends along the way
Rhian – rhianwestbury.co.uk
Success to me is when I have people tell me how useful and helpful my post has been. This could be someone tweet me that they’ve stumbled across it or a comment on my blog but helping or engaging with people is the most important to me
Ryan – dadsapp.org
I’m not in the same stratosphere as everyone else in this group as I don’t monetize my blog and get very few hits on the website. I define my success by the fact I managed to publish a blog. I find working full time, have 2 kids and trying to get healthy (mind&body) that my blog has become very therapeutic for me. I feel an achievement every time I write and if people reply or if I get feedback even better. I like the connections that I’ve made from doing it too. However, I honestly don’t think it’s for everyone and I see 1 year in that if I wanted to monetize the site I would need to change my entire ethos to do so, work twice as many hours and learn a lot faster than I am just now.
Laura – autumnsmummyblog.com
I think success is subjective based on your own thoughts, feelings and experiences. I’m fortunate enough to count many successes with my blog. From the number of people it’s helped, to the brands I’ve worked with, I’m very proud of my achievements. It still amazes and delights me that people enjoy reading what I have to say!
John – dadbloguk.com
Success = having fun. I’ve worked in PR and journalism but neither have been as enjoyable as blogging, another part of the same industry.
Jennie – ricecakesandraisins.co.uk
When someone told me a post I had written had helped them, it made me realise that it really didn’t matter if I only ever had a very small number of followers because it helped that one person
Phil – corporatedad.co.uk
Blogging has helped me save my house. Through the additional income made we’ve managed to ease the burden of my wife being out of work through depression and still go take the kids out and provide toys for Christmas etc.
Lucy – mrshsfavouritethings.com
Success for me is reaching women who are struggling, whether that is with their mental health or recurrent miscarriage. If my blog inspires them or makes them feel less alone then it has been a success. It means so much when I get sent a message saying that I’ve helped someone. It just shows the power of blogging.
Elliot – musicfootballfatherhood.com
Success is doing something I love doing and it entertaining/helping others. Success is using my voice and providing a platform for others to use theirs. It’s about tackling the difficult subjects and starting a conversation around them. I’m aiming to run my site fulltime at some point in the future so monetising is definitely an indication of success to me.
For me, it was when a lady in America who is part of a CHD Facebook group I am on, messaged me to say how much she was enjoying getting to know our family via our blogs. Also every time another parent tells me that their child has the same cardiac condition as myself & I am giving them hope. I’ve wanted to blog for years, but only now, as my kid’s get more independent do I finally have the time.
Neil – progressivefamilyfood.com
My blog is about helping parents of fussy eaters over come meal time battles which, having gone/going through it with my family, I am mildy obsessed about. I really enjoy the topic and writing about it but the biggest successes for me are when I get feedback from parents who say that my work has made a difference to their lives and the relationship their kids have with food. For me, that is awesome!
Laura – fivelittledoves.com
Success to me is being able to share my story of loss in a positive way. It brings me huge comfort to hear from others that Joseph has touched their hearts in some way or helped them through their own heartache.
Simone – midlandstrade.co.uk
Success to me is when I being able to express myself in a language that is not my native reaching people that like, share and appreciate I am about blogging. I have been blogging for several years back in Brazil, but just now I can see it with a prospect of becoming my job for life.
Nicole – talesfrommamaville.com
There is nothing more powerful than the written word and knowing that my words are touching a chord with exhausted/ stressed/ overwhelmed mothers and helping them realise they are not alone – that gives me a blogging high. Putting a smile on a tired mum’s face is success to me.
Acknowledgement from brands and other bloggers also gives me an adrenaline rush.
Kelly – adventuresofariotgrrrl.com
Every time someone new reads my blog and comments I see that as a success because slowly but surely you’re finding your own audience and talking about things you enjoy. It’s amazing to work with brands and get paid but I am all about the readers
Probably the longest post ever on DadvWorld.com
Some fantastic insight into the thinking of a massive range of bloggers. Men, women, dads, mums, new bloggers and one’s that have been at it for years.
A massive thank you to everyone that has taken the time to get involved and give me the chance to share what success means to you.
Please do click all the links and go have a look at all the amazing bloggers that have taken part in this post… See you online @dadvworld
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